Monday, December 3, 2012

Basher Films Joins Prehistoric Digital!

After 4 years of working out of Pasadena, first with founding partner Phan Tran, and then on my own for the past 2 years; I've finally decided to join forces, so to speak, with a larger operation! After a lot of contemplation and discussion with numerous folks, I've committed to joining the team of colorist Kevin Canon, producer Will Adashek, and assistant Joe Sipkins at Prehistoric Digital in Santa Monica. Basher Films will officially become part of Prehistoric Digital and merge its operations under its roof! Although it means a big move for me across town, I couldn't be more excited about the chance to work with a larger team in a bigger, better, space! The facility that Kevin and Will have set up on Colorado Ave is a beautiful, custom-designed theatrical grading house, specifically tailored to do precisely what I believe a boutique, client-oriented, post-house should do; make clients comfortable, keep overhead low, provide the highest level of technical and artistic service possible, and do so in an environment that encourages creative decision-making at every step of the process.

I started Basher Films wanting to "buck the system" of expensive over-priced post houses and work "one on one" with clients, providing the attention to their projects that they deserved for a price that was a fraction of the bloated fees that the large color grading houses have to charge due to unnecessary equipment, overhead, and staff costs. Kevin and Will had started Prehistoric Digital with the same notion, and had originally run it out of a guest house as a single theater for 2 years! Eventually, they, like me, had reached over-capacity with their work, and needed to expand to a larger facility. When they stumbled on a recently vacated former "finishing" space in Santa Monica, they asked me if I might be interested in joining them and bringing my clients along as well; and needless to say, I jumped at the chance.

The two grading theaters at the Santa Monica location are absolutely beautiful and feature first class digital projection in both 2K DCI, and 1080P Rec709 depending upon client budget. I also brought along my plasma suite, upgrading my monitoring in the process as well, and added what we now call "color suite 3" to feature 3 total grading suites for clients. We offer three different grading environments from 2K DCI on a Barco Projector, all the way to a 55" Panasonic Plasma, with different size rooms for different size projects with varying needs. I really love the fact that we have a solution for every project at the new space and can literally accommodate larger budget theatrical release films as well as the lowest budget student films and shorts. That excites me as a colorist, and allows us to work with a wide variety of clients. So check out the new website at and take a look at the new grading theaters, and feel free to give me a call or come by and take a tour of the new space. We give tours all the time and would love to have you over to show what we're all about. No pressure, no sales pitches, no "BS", you can get a feel for how we do things over at "PhD".

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